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Advertising Sales Agents

	Median Wage (USD, 2024)	Projected Job Openings (2024-2034)	Projected Growth (2024-2034)
National Statistics	$61460	9300	-6.4%
State Statistics	-	-	-
City Statistics	-	-	-

Statistics

National

State

City

State

City

$61460

Median Wage (USD, 2024)

9300

Projected Job Openings (2024-2034)

-6.4%

Projected Growth (2024-2034)

Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.

Experience Requirements Overview

Job Zone Four: Considerable Preparation Needed
A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.
Most of these occupations require a four-year bachelor's degree, but some do not.
Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Education, Training and Experience

Required Level of Education: Bachelor's Degree

Related Work Experience: Over 2 years, up to and including 4 years

On-Site or In-Plant Training: Over 1 month, up to and including 3 months

On-the-Job Training: Over 3 months, up to and including 6 months

Detailed Work Activities

Develop content for sales presentations or other materials.
Deliver promotional presentations to current or prospective customers.
Explain technical product or service information to customers.
Identify potential customers.
Develop professional relationships or networks.
Prepare documentation for contracts, transactions, or regulatory compliance.
Present work to clients for approval.
Prepare sales or other contracts.
Process sales or other transactions.
Contact current or potential customers to promote products or services.
Estimate costs or terms of sales.
Distribute promotional literature or samples to customers.
Gather customer or product information to determine customer needs.
Study product information to acquire professional knowledge.
Develop marketing plans or strategies.
Attend events to develop professional knowledge.
Develop proposals for current or prospective customers.
Negotiate sales or lease agreements for products or services.
Schedule operational activities.
Accompany patients or clients on outings to provide assistance.

Work Values

Achievement

Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.

Working Conditions

Recognition

Relationships

Support

Independence

Tasks

Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
Maintain assigned account bases while developing new accounts.
Provide clients with estimates of the costs of advertising products or services.
Locate and contact potential clients to offer advertising services.
Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.
Process all correspondence and paperwork related to accounts.
Draw up contracts for advertising work, and collect payments due.
Deliver advertising or illustration proofs to customers for approval.
Inform customers of available options for advertisement artwork, and provide samples.
Recommend appropriate sizes and formats for advertising, depending on medium used.
Write copy as part of layout.
Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers.
Gather all relevant material for bid processes, and coordinate bidding and contract approval.
Consult with company officials, sales departments, and advertising agencies to develop promotional plans.
Identify new advertising markets, and propose products to serve them.
Arrange for commercial taping sessions, and accompany clients to sessions.
Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.
Write sales outlines for use by staff.

Work Styles

Innovation

A tendency to be inventive, to be imaginative, and to adopt new perspectives on ways to accomplish work.

Innovation

Achievement Orientation

Intellectual Curiosity

Tolerance for Ambiguity

Initiative

Adaptability

Self-Confidence

Perseverance

Leadership Orientation

Humility

Sincerity

Empathy

Cooperation

Optimism

Social Orientation

Cautiousness

Attention to Detail

Dependability

Integrity

Stress Tolerance

Self-Control

Data Source: This page includes information from the O*NET 30.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. This page includes Employment Projections program, Occupational Employment and Wage Statistics program, U.S. Bureau of Labor Statistics.

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